Thank you to Spot Abuse for choosing Ink to the People to create their t-shirt campaign. These unique shirts were designed by local Milwaukee art directors that work for Serve Marketing, the agency that utilizes their creative talents to raise awareness for this cause.
Read more about this initiative below and click HERE to purchase a t-shirt to help fund The Spot Abuse Project.
ABOUT THE SPOT ABUSE PROJECT
The Spot Abuse Project is an effort, being piloted in Milwaukee, to reduce the growing percentage of domestic violence, by encouraging more residents to dial 9-1-1 when they suspect animal abuse. The effort is based on research from the Association of Prosecuting Attorneys that found 76% of animal abusers also abuse a member of their family. The premise is that if more people can be convinced to dial 911 when they suspect animal abuse (an act generally considered to be easier than reporting domestic abuse), that the police will then have the opportunity to uncover a higher number of domestic violence cases.
The campaign to inspire residents to report animal abuse is key to the success of the program. If we don't move people to make the first call, the cycle of violence will continue. To sustain an effective level of reach and frequency for the awareness campaign in Milwaukee throughout the year, funding is needed. Your donation is greatly needed.
ABOUT THE ARTISTS:
Carsyn Taylor McKenzie is a Milwaukee-based graphic artist who has a love for all animals. She believes that animals are a major part of any family and her design was based around the different four-legged family members in her life.
Nick Heiser is an Associate Art Director at BVK. He has worked on the Spot Abuse project throughout this past year and has been a dog lover his whole life. His goal was to design a simple shirt that could be enjoyed by all dog lovers alike.
Kelsey Barnowsky is an art director and designer from Milwaukee. Aside from designing, she enjoys meditation, yoga, the outdoors and learning about the universe. Many of her personal designs incorporate these aspects. Her design for Spot Abuse represents dogs as majestic creatures. She believes they are wise, intuitive and spiritual animals that teach us unconditional love and are physical guardian angels. After having three very unique dogs in her life, she wanted to create a design that spoke to their loving and divine nature. The spots in the design are a tie back to the Spot Abuse campaign.