section 2: Tell the full story story. OH MY God! That's what I thought I was doing in the section above "Summarize your campaign story". I kept wondering why they only gave you 150 Characters? That's why it reads so cryptic.
So It's Sonny's 79th birthday on July 11. I thought, "Wouldn't it be awesome to feel what it would be like to be memorialized alive". So this tshirt represents all that Sonny does for Lambda, we call home. We are going to share our appreciation for him through being walking Billboards for all to be reminded about Sonny throughout his day.
Don't wear your shirt until July 11! It is the element of surprise. After the 11th, you can wax your car with it for all I care.
I'm sure ,for some , the shirt will have been like "sending down a spiritual being from the cosmos." and you'll wear it a little too much at first, then steady off at 2X a week. These are the people who should purchase 2 to 3 shirts at a time.
I am using InkToThePeople with three prior success with their system. Why? They allow an alternative method to the standard method of printing t-shirts. 50 to 100 shirts can be greater than $1100 upfront. ITTP system simply makes a t-shirt fundraiser simple. Each of you Purchase a t-shirt that "might have never been made" with the standard printing way. You even get selections of color and fabric. The shirts are made one by one as the order is completed. Order early because they take a few days to get to you.
Lastly though the t shirt may seem a little high, it's not really. Each shirt purchased and $5.90 is donated to this fundraiser. Beides giving Sonny his own "Always Sonny" t-shirt, the money we raise from this fundraiser will be donated to Lambda in behalf of Sonny.
So How do we make this go viral? tag a couple of people? key word list? You know why gossip has been around so long? It Works! LOL
SO EVERYONE SPREAD THE WORD TO BUY An "AlwaysSonny" T_SHIRT! from "Ink To The People"
Marc S. I'll be available 9am - 10am on July 10th for questions. What I'm saying is it's a no brainer.
Feel Free to Reach Me Anytime.