In May, the Wisconsin Humane Society ran a t-shirt campaign to raise money to support their organization. Their campaign raised $3,199 with the sale of 237 shirts which far exceeded their expectations of their 15 t-shirt goal.
But what does that mean to them? The funds raised through the t-shirt sale will supply microchips to over 255 animals at the Wisconsin Human Society shelter and will pay for 30 spay or neuter surgeries for both dogs and cats. All animals in their adoption program are spayed or neutered and receive microchips with their new owner's information when they're adopted.
How did they do it?
> We worked together on creating a great looking t-shirt design that spoke to their pet adoption audience.
> Wisconsin Humane Society then consistently engaged their Facebook fans, Twitter followers and community members throughout the span of the t-shirt campaign.
> They followed up the campaign with photos and posts of the t-shirt in production and on buyers.
Need help with your design or campaign? We're here to help. Get in touch via email or by giving us a call (888-862-2775)!
Tell the story behind the shirt. Why are you raising money? Write a description for the shirt, right on the sale page, as well as post it to social media, or even create a dedicated Facebook page or group as your hub for communication.
Be the first to buy. If you don't stand behind your design or cause, can you expect others to do the same?
Don't just share it once. Keep your community (online, email, etc.) informed as your fundraising progresses. Take them along on your journey.
Thank your buyers. Be it in person, through a social media post or in an email. Recognize their generosity.
Show off the shirt once you receive it and encourage your buyers to do the same through sharing photos of themselves wearing the t-shirt on social media platforms like Instagram, Facebook and Twitter. This will help create even more visibility and awareness for your cause.
There are plenty of great ways to take your buyers along on your journey. We’ll continue to share tips along the way. If you’d like them sent directly to you, subscribe to our email newsletter!
How our Giving Back Program works: Each month, INK donates 10¢ of every single shirt that is sold through the site toward a monthly featured cause. Since October 2013, we have donated over $5,000.00 to various causes through our Giving Back Program.
This month's cause: The Urban Ecology Center
July, among other important causes, celebrates our Country’s National Parks and Recreation so in honor of that, we are giving back to the Urban Ecology Center.
From the Urban Ecology Center’s website:
At the Urban Ecology Center’s three locations the wonders of nature bring curious people together. Our programs bring our city’s children and families into nature and as a result our urban parks are safe to visit, our kids are learning what they need to know to succeed, and adults keep on learning about how our changing world around us works.
The Urban Ecology Center provides year-round educational programs for kids, families and adults of all ages. The cornerstone program is the Neighborhood Environmental Education Project serving kids in more than 44 urban Milwaukee schools each year. This program enables students to get to walk in the woods, stand in a river in hip waders or run along the beach at Lake Michigan when they might have no other opportunities to do so.
The school program is complemented by after school programs, summer camps and weekend activities designed to involve, inspire, educate and connect kids to each other, to caring mentors and to the natural world.
Additionally, children and families can participate in:
> Urban Adventures
> Weekend youth and family programs
> High School Outdoor Leaders
> Adult summer internship programs
> Citizen Science research projects
> Volunteer activities
We are honored to help support the Urban Ecology Center.
For more information about the organization, please visit urbanecologycenter.org.
This month, for our Giving Back program, we’re doing things slightly different. We wanted to salute and support the LGBT community during the month of celebrating, history and raising awareness for LGBT Pride. With that, we’ve designed city-specific t-shirts for you to wear and share in your community.
We’ll be giving back $8 from the sale of each city-specific t-shirt to that town’s Gay Pride chapter.
We’ve designed a slew of ‘State of Mind’ t-shirts! Follow the links to order your city (or state if you’re in Alaska):
|Alaska||(Minneapolis-St. Paul) Twin Cities|
|(Detroit) Motor City||Phoenix|
|Key West||St. Louis|
|Las Vegas||St. Pete|
|Los Angeles||San Diego|
|Miami Beach||Toronto (we like Canada, too!)|
Not from any of these towns? Fear not, we’ve also got a t-shirt for you, too...
As always, this is how our Giving Back Program works: Each month, INK donates 10¢ of every single shirt that is sold through the site toward a monthly featured cause. Since October 2013, we have donated over $4,500 to various causes through our Giving Back Program.
As the kids finish up school and look forward to a summer of fun, parents are often scrambling to find ways to keep the kids entertained and occupied.
Day camps, sports camps or other organized activities and field trips are a great way to keep the little ones engaged, learning and having fun, while you’re at work or taking a break for yourself.
While the kids are off on their adventures, a great way activity chaperones can keep track of the kids is by having them wear matching t-shirts. Whether in a bright color like red or yellow (or even tie-dye!), it’s much easier to pick the kids out of the crowd when at a busy place like the zoo, fair, museum or park. For activities like soccer or other sports camps, active wear tech shirts are also available in kids sizes.
Matching t-shirts are also a great way to keep track of kids at a birthday party outing.
Either way, you can have fun designing summer shirts for kids’ activities to add a little creativity and fun. Have the kids help you design them!
Whether you suggest the idea to your kids’ activity leaders or you’re chaperoning yourself, you can get started here.
This past weekend we had the joy and pleasure of participating in our local Wisconsin Humane Society's Tails on the Trail Walk where we met many new four legged friends and told them about what we do.
There are so many reasons to fundraise for a good cause including raising awareness for pet adoption, fostering dogs and cats, animal abuse prevention as well as many more.
Whether it’s creating a t-shirt for a specific event like a walk to raise awareness for dog or cat adoption, or simply designing a t-shirt to sell and help raise funds for your pet or animal related organization, we’re here to help you reach your campaign goals.
What’s more? Pets love t-shirts, too! If you bring home a new puppy and are teaching them to sleep in their kennel - leave your worn t-shirt in there with them. They’ll appreciate your scent, close by and will help comfort them.
Another way your t-shirt can become your dog or cat’s best friend? Upcycle it into a pet tent! We found a great DIY Cat Tent on Instructables and being the t-shirt and pet lovers that we are, had to share. Follow this link for instructions on creating a cat tent.
Whatever the reason you need a t-shirt, you can get started on your design, here!
PSSST!... If you’re a non-profit and interested in partnering with us for our giving back program, give us a holler! Every month we partner with a non-profit organization and donate 5% of every t-shirt sold on the site to that cause. Learn more or get in touch.
Baseball season is in full swing and as the weather continues to warm, there will be plenty of reasons to catch a game, fire up the grill for tailgating and getting together with friends.
There are a lot of excuses for throwing a fun tailgate party - whether you’re reuniting with your closest college friends, your family throws one annually as a reunion, or even throwing a charity fundraising tailgate.
Whether you're raising funds for a non-profit charity that is close to your heart, or for a friend or family member in need of a little help or support, you can make the party a little more memorable and special, and unify your group, by designing a t-shirt for the party. (pssst - it can also help you raise extra funds for the charity!)
You might even wrap the entire fee into the t-shirt purchase. For example:
"$30 gets you your t-shirt plus free beer and brats at the tailgate! All proceeds will go towards the ALS Association’s Greater Philadelphia Chapter! Wear your shirt to the tailgate and find us at Lot D, look for the big red bus!"
BUT - if you're not planning a big tailgate party, here are a few other ideas for designing a fun baseball t-shirt for the summer (raglan, or other jersey or sport styles):
- - Your son's or daughter's little league team needs team shirts
- - Your social softball league needs team shirts
- - You've designed your own fan art for your favorite baseball team (make sure it's an original design!)
- - You throw a baseball themed party (birthday or otherwise!)
How our Giving Back Program works: Each month, INK donates 10¢ of every single shirt that is sold through the site toward a monthly featured cause. Since October 2013, we have donated $3936.30 to various causes through our Giving Back Program.
This month's cause: The ALS Association - Greater Philadelphia Chapter
May, among other important causes, is ALS Awareness Month.
From the ALS Association website:
Every 90 minutes someone is diagnosed with ALS, or Lou Gehrig’s Disease, a devastating neuromuscular disease for which there is no effective treatment or cure.
Every day the ALS Association Greater Philadelphia Chapter provides help for today and hope for tomorrow for ALS patients, their families, and caregivers living in the eastern half of Pennsylvania, southern New Jersey, and Delaware. Help for today includes a multitude of programs provided at no charge, such as ALS multidisciplinary clinics, in-home care programs, and medical equipment loans. Hope for tomorrow includes global research that is improving the understanding of ALS, developing new support systems for patients and working to find treatments and a cure.
The mission of The ALS Association Greater Philadelphia Chapter, is to lead the fight to treat and cure ALS through global research and nationwide advocacy while also empowering people with Lou Gehrig's Disease and their families to live fuller lives by providing them with compassionate care and support.
We are honored to help support ALS Awareness.
For more information on The ALS Association, please visit alsphiladelphia.org.
Chris Dobens and Nick Reynolds, creators of the original Boston Strong t-shirt phrase, made this video for Ink to the People. In it, they explain their process of fundraising through t-shirt sales and encourage you to do the same.
Watch the quick video then get started!
Thanks, guys, for contributing!