In May, the Wisconsin Humane Society ran a t-shirt campaign to raise money to support their organization. Their campaign raised $3,199 with the sale of 237 shirts which far exceeded their expectations of their 15 t-shirt goal.
But what does that mean to them? The funds raised through the t-shirt sale will supply microchips to over 255 animals at the Wisconsin Human Society shelter and will pay for 30 spay or neuter surgeries for both dogs and cats. All animals in their adoption program are spayed or neutered and receive microchips with their new owner's information when they're adopted.
How did they do it?
- We worked together on creating a great looking t-shirt design that spoke to their pet adoption audience.
- Wisconsin Humane Society then consistently engaged their Facebook fans, Twitter followers and community members throughout the span of the t-shirt campaign.
- They followed up the campaign with photos and posts of the t-shirt in production and on buyers.
Need help with your design or campaign? We're here to help. Get in touch via email or by giving us a call (888-862-2775).